Concept Car of the Year
The Automobile Magazine named Cybertruck ‘Concept Car of the Year’
In January 2020, The Automobile Magazine named the Tesla Cybertruck its ‘Concept Car of the Year’ for 2019, recognizing the vehicle’s radical departure from conventional automotive design. The award came just two months after the Cybertruck’s controversial unveiling, where the shattering ‘armor glass’ demonstration had become an instant internet meme.
The magazine praised the Cybertruck for its ‘boldness’ and ‘willingness to challenge conventions,’ noting that the stainless steel exoskeleton and angular geometry represented a genuine departure from the rounded, aerodynamic designs that dominated the industry. The award helped legitimize the Cybertruck beyond the initial mockery, framing it as a serious design statement rather than a gimmick.
Sources: The Automobile Magazine